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Why Social Media Drives SEO
Natalie Gallagher's insight:This is some funny stuff :-) but perfectly illustrates why well placed social media is *so very important* for higher education and SEO! *If* you still need justification...
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Announcing: Curated Newsletters and MailChimp Integration
This morning we released something really exciting -- curated newsletter functionality!Natalie Gallagher's insight:Ha! The missing piece of the puzzle for me--Scoop.it and Mailchimp integration! I...
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Vintage Social Networking
Cartoons by John Atkinson ©2011-2013 (by Wrong Hands)Natalie Gallagher's insight:How apt!See it on Scoop.it, via HigherEd Web & Social Media
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INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...
A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...The Pew Research Center has released the results...
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How #GivingTuesday is using Social Media Ambassadors
Giving Tuesday hopes to spark a movement of people and organizations who want to celebrate giving and encourage more and smarter giving during the holiday season.Natalie Gallagher's insight:Great...
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Tips and Tools for Integrating Social Media Into Your Nonprofit Event...
Integrating social media into your nonprofit's event can help you engage with your organization's audiences AND help get better results.Natalie Gallagher's insight:Some great info here, specifically...
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SEO Basics: 8 Essentials When Optimizing Your Site
Your links, paid search, and social media acts as the icing, but your content, information architecture, content management system, and infrastructure act as the sugar and makes the cake. Without it,...
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Power to the People!
Putting the power of message amplification into the hands of the sharer equalizes the content landscape: the person who understands the myriad behaviors by the many types of people who would be...
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Viral Marketing - "5 Magical Curation Tools" Reaches Over 600,000
What makes content go viral, get picked up by ReTweeters and social media marketing? This post examines 5 viral posts and asks a simple but vexing question, Why does content go viral?Natalie...
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Is Klout a Verifiable Social Media Indicator Or Just a Meaningless Number?
There's a new number in town and it's starting to take effect at hotels, bars, restaurants, and travel companies near you.Natalie Gallagher's insight:Gotta get that Klout score up! I want some free...
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The 7 most interesting social media stats and what to learn from them
Over 1,2 billion people are on Twitter, Facebook and co., say the latest social media stats. Does it matter? The latest social media stats reveal what's going on:Natalie Gallagher's insight:"Did you...
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The 2013 State of Mobile & Responsive Web in #HigherEd
How higher ed is doing with the mobile & responsive web? This is the question that the 3rd edition of the State of the Mobile and Responsive Web in HigheNatalie Gallagher's insight:Just downloaded...
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6 Facebook Metrics Marketers Should Be Measuring
Facebook Page Statistics: Here are the statistics you need to measure and how to measure them to determine your Facebook Page’s performance.Natalie Gallagher's insight:Thorough, easy to understand...
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10 Annoying Social Media Habits Businesses Need To Stop Doing
Habits are easy to fall into. When you’re...See it on Scoop.it, via HigherEd Web & Social Media
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Social Smackdown! Sprout Social vs. Hootsuite, a Critical Look
Colin Cronin's recent experience with social media management tool Sprout Social vs. competitor Hootsuite – find out which comes out on top!Natalie Gallagher's insight:What's YOUR fav social media...
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The 1 Thing Every Business Executive Must Understand About Social Media
"Social media is still in its infancy, and many business executives still don't understand how to Ieverage it for their organizations, large or small. They're too focused on the talking, and not...
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Social-Media Use Grows at Colleges, Despite Little Dedicated Staff
"On Thursday the Council for Advancement and Support of Education released its latest annual survey of social-media use by colleges, with more than 1,000 institutions responding. (The full results are...
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Classic Retweet Adds Old Retweeting Option to Twitter's Web Interface
Chrome: If you want to add some commentary to someone else's Tweet, Classic Retweet for Chrome adds the option for an old-style retweet option to Twitter's web interface.Natalie Gallagher's insight:"A...
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New Facebook Logo Made Official
You might not have noticed, but Facebook has rolled out a new main logo, as well as a new look for other icons for the first time in years.Natalie Gallagher's insight:Time to change out our Facebook...
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Using Social Media to Maximize Impact of an Event
I often find myself invited to business breakfasts and networking events. As an attendee I often feel organisers miss obvious opportunities to engage with their (potential) audience via social...
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How to Time Your Social Media Posts (US-Centric)
Did you see those silly cats on Tumblr, that breaking news on Twitter, and those photos of your friend’s kids on Facebook? Different social networks have their own distinct personalities. Bitly...
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How Your Business Can Use the New Facebook Cover Photos | Social Media Examiner
New Facebook cover photos: Here are some examples of what you can do with your Facebook cover photo and how to leverage the new rules to boost your business.Natalie Gallagher's insight:Great tool...
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The Modern Marketer
Want to be a marketer? Well, make sure you know what it truly means. To become a successful marketer it is no longer about developing a catchy ad campaign that you will shout from the roof...
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Hootsuite Is Dead, I'm On Sprout Social! Check Out The Intro Video.
Sprout Social! Sprout Social is totally awesome! Hootsuite is really rough-looking and terribly confusing... In this particular post, I have created a video based on the Sprout Social dashboard...
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Why Most Businesses Don't Hire SM Managers
Excellent social media marketing is a full time job because it requires research, video productions, blog writing, article submissions, consistent posts and responses, [often] graphic design,...
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How to Use Pinterest Rich Pins
Pinterest's new Rich Pins: Learn how these new features provide more information on the images shared on Pinterest and how you can use this for your business.Natalie Gallagher's insight:Some AWESOME...
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How to Create Custom Tabs for Facebook Business Pages
How to create custom Facebook business page tabs in the new Facebook page design.Natalie Gallagher's insight:Clear, simple instructions on how to create customs tabs for your Facebook page. Nicely put...
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The 10 New Rules for SEO
To facilitate Social Media SEO optimization…Include social buttons on every page of your site, and in all blog posts, press releases, and outbound communication. Focus on the channels your customers...
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